During my time with Steel City Collectibles / Gold Rush, I came up with the idea for a new product for Gold Rush called "Shoebox Collection". It's meant to take collectors on a trip down memory lane; back to simpler times of collecting. Packaged in a nostalgic "shoe box" design, where collectors would keep their collections while growing up.
Since it's creation, the configuration and product has been grown and changed into more than just a multi-sport item.
After selling out in under 3 weeks, Gold Rush produced a Series 2 of Shoebox Collection - sales and marketing info below.
